ZOEVA is a young innovative cosmetics brand from Germany with a strong growing presence online and through social media. As today e-commerce works hand-in-hand with retail business, ZOEVA asked Studio HOMEWeRK to be involved in the creation of the design of their first merchandising materials on the market. Beginning with a table to showcase their Best-sellers makeup products. Today, thanks to numerous demands of physical locations, it became the beginning of a close collaboration. Studio HOMEWeRK created the formal identity of ZOEVA's first POS furnitures. We opted for a sharp, graphic, light design with character while leaving the products in the foreground.

makeup table for ZOEVA.

Showcased in Selfridges, Douglas Germany , Smets Luxembourg, and in other stores and concept stores ...

Showcase for a cutting-edge and clear presentation of the brush ranges

in the workshop during production process...