A Bespoke Toile de Jouy FOR Vacheron Constantin

After several months of expansion and renovation, the Vacheron Constantin boutique at 2 rue de la Paix reopened its doors on 30 September 2025, revealing a completely reimagined setting just steps from Place Vendôme. Spread across two levels, the space elevates the identity of the Maison, its horological heritage, and its ongoing dialogue with the arts and culture.

Within this exceptional environment, Studio HOMEWeRK contributed several bespoke interventions: personalised décor elements for the Strap Bar, the creation of a contemporary Toile de Jouy celebrating both the heritage of the Maison and the city of Paris, as well as a substantial ensemble of objects and merchandising displays deployed throughout key strategic, narrative and didactic touchpoints of the boutique.

The Toile de Jouy presented below adorns the large meeting — and dining — room reserved for the Cabinotiers and their esteemed clients.
Conceived as a unique narrative piece, it draws upon the Maison’s iconographic archives and unfolds into a constellation of meticulously crafted details illustrated exclusively for Vacheron Constantin: scenes of watchmakers at work in the atelier, Parisian perspectives, iconic rooftops, moments of everyday life in Paris… A refined graphic vocabulary designed to bring the space a presence that is both contemporary and timeless.